This year’s ServiceNow World Forum spotlighted how Agentic AI is redefining the way organisations operate, accelerating innovation, driving productivity, and elevating customer experiences.

The keynote, delivered by  Nick Tzitzon, Jayney Howson, Marcus Millership FCIPD MA, and Ruby Elson, set an inspiring tone for the day. Their central message, “Don’t ask AI, ask people”, captured the essence of the event: technology should amplify human potential. By starting with what customers truly need, organisations can ensure AI strengthens their operations rather than distracts from their purpose.

Themes Shaping Digital Transformation

Throughout the day, sessions explored how the convergence of AI, data, and digital workflows is accelerating transformation across industries. Key themes included:

• Workflow platform innovation: Real-world examples of automation transforming IT, HR, finance, and supply chain operations.
• Industry transformation: How sectors including industrials, telecoms, manufacturing, and the public sector are using AI to reimagine service delivery.
• Partner ecosystem: The pivotal role of ServiceNow’s partner network in enabling scalable and sustainable transformation.
• Organisational resilience: Building a culture of adaptability, continuous learning, and innovation to ensure long-term success.

Customer Success in Action: Wavenet’s Total Transformation

A highlight of the day was our session with Liz Longhorn, Director of Central Operations at Wavenet, and Richard Guy, Konversational Co-CEO. Their session, “Wavenet’s Total Transformation: AI-Powered Growth and Service Innovation”, drew a full house.

The discussion showcased how ServiceNow has become the backbone of Wavenet’s digital operations, streamlining IT, transforming customer service, and driving measurable growth. As the UK’s largest independent managed service provider (MSP), Wavenet’s journey exemplifies the power of ServiceNow to enable intelligent, scalable, and customer-centred transformation.

Celebrating Collaboration

The day concluded with our celebration at Aloft London Excel, joined by ServiceNow leaders including Michael Parkand Jennifer Odess, along with our valued customers and partners. It was the perfect close to a day of ideas, innovation, and collaboration, and a reminder of the vibrant community driving the future of work.

Looking Ahead

The ServiceNow World Forum London marks just the beginning of an exciting Q4. We are proud to bring our expertise and insights to upcoming Forums in Munich and Paris, and to join the global community at World Forum New York.

Events like these reaffirm why we do what we do:
AI-Led. Partner-Powered. Customer-Obsessed.

As we look to the future, Konversational remains committed to helping organisations unlock the full potential of ServiceNow and AI, turning innovation into lasting impact.